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Fishing lures and baits

Abu Garcia Svartzonker McJerk Jerkbait lures

McJerk is a super easy glide bait developed for tough pike a...
Prices from £ 8.00

Jaxon Lures Holo Select Jerk Force

HS JERK FORCE our new proposition for spinning anglers, spec...
Prices from £ 5.60

Strike Pro Intriger

Strike Pro Intriger
New 2024!
Modern, slim twitch / jerkbait in Japanese style. It has a s...
Prices from £ 8.30

Savage Gear Hop Popper Frog

A frog that walks in place effortlessly or pops through cove...
Prices from £ 8.60

Savage Gear Hop Walker Frog

A frog that walks well, goes through cover, and sticks em’ w...
Prices from £ 8.60

Rapala X-Light Pop

Rapala X-Light Pop
New 2024!
X-Light Pop is a tasty morsel for all freshwater predators t...
Prices from £ 7.80

Megabass Batra-X

Prices from £ 16.20

Westin Sandy Andy Weedless Jig Spare Body

Westin Sandy Andy Weedless Jig Spare Body
New 2024!
Free from toxic phthalates Slim profile and small t...
Prices from £ 5.00

Westin Sandy Andy Weedless Jig

Westin Sandy Andy Weedless Jig
New 2024!
Sandy Andy Weedless Jig has an ultra-realistic sandeel desig...
Prices from £ 5.40

Jaxon Atract Mini

Prices from £ 1.96

Strike Pro Catchy

Strike Pro Catchy
New 2024!
Prices from £ 21.40

Mustad Gonta Minnow

Mustad Gonta Minnow
New 2024!
The Gonta Minnow's distinctive lip shape ensures hydrodynami...
Prices from £ 8.80

Mustad Vertebrata Topwater

Mustad Vertebrata Topwater
New 2024!
Following up the Sinking Pencil of the same name, Mustad’s V...
Prices from £ 8.30

Mustad Vertebrata Topwater

Mustad Vertebrata Topwater
New 2024!
Following up the Sinking Pencil of the same name, Mustad’s V...
Prices from £ 8.30

Kenart Dynamic Plus

A larger version of our popular sea trout wobbler Dynamic. A...
Prices from £ 6.50

Mepps Aglia Neon

Mepps Aglia Neon
New 2024!
Prices from £ 4.84

Strike Pro J.S.M. II

Strike Pro J.S.M. II
New 2024!
Prices from £ 8.30

Strike Pro Turbo Prop

Strike Pro Turbo Prop
New 2024!
Prices from £ 10.40

Strike Pro Interpid

Strike Pro Interpid
New 2024!
Prices from £ 8.30

Strike Pro Crash-SP

Strike Pro Crash-SP
New 2024!
Prices from £ 8.30

Strike Pro Beetle Buster

Strike Pro Beetle Buster
New 2024!
Prices from £ 7.60

Strike Pro Hooligan Shallow

Strike Pro Hooligan Shallow
New 2024!
Prices from £ 12.80

Strike Pro Woblery Lipper

Strike Pro Woblery Lipper
New 2024!
Prices from £ 14.00

Strike Pro Intriger XL

Strike Pro Intriger XL
New 2024!
Prices from £ 15.60

Strike Pro Alpha Minnow

Strike Pro manufactures these Minnow Style lures to target B...
Prices from £ 7.70

FOX Rage Loaded Jointed Pro Shads

FOX Rage Loaded Jointed Pro Shads
New 2024!
Prices from £ 5.60

Westin F360° SBass

Westin F360° SBass
New 2024!
The all-new Westin F360° SBass incorporates the proven desig...
Prices from £ 6.80

Illex Seabass Anchovy Metal

Illex Seabass Anchovy Metal
New 2024!
The SEABASS ANCHOVY METAL is a versatile jig that can be fis...
Prices from £ 11.20

Williamson Kensaki

Williamson Kensaki
New 2024!
The asymmetrical Kensaki cuts water fast with its knife-tip...
Prices from £ 8.80

Williamson Slide Dancer

Williamson Slide Dancer
New 2024!
The Williamson Slide Dancer is a rear weighted asymmetrical...
Prices from £ 7.00

Illex Bonnie 95 Silent

Illex Bonnie 95 Silent
New 2024!
Our iconic BONNIE 95 is now available in a silent version, t...
Prices from £ 19.60

Illex Bonnie 95 Silent

Illex Bonnie 95 Silent
New 2024!
Our iconic BONNIE 95 is now available in a silent version, t...
Prices from £ 19.60

Westin Twinteez V-Tail

Westin Twinteez V-Tail
New 2024!
This fork tail body is ideal for vertical fishing. It has th...
Prices from £ 5.80

Westin Swim Glidebait Silent

Westin Swim Glidebait Silent
New 2024!
Schyyy…SILENT! For pressured waters and finicky pike. This i...
Prices from £ 13.40

Gloog Magni Lipless

Gloog Magni Lipless
New 2024!
Magni lipless is a wobbler for surface fishing for chubs, wh...
Prices from £ 6.10

Gloog Magni

Gloog Magni
New 2024!
The "Magni" beetle is a wobbler for surface fishing for chub...
Prices from £ 6.10

Gloog Wioslak Lipless

Gloog Wioslak Lipless
New 2024!
The lipless wioslak is a wobbler for surface fishing for chu...
Prices from £ 6.10

Gloog Wioslak

Gloog Wioslak
New 2024!
"Wioslak" is a hard lure for surface fishing for chub, when...
Prices from £ 6.10

Qubi Lures Syrena Vert 25cm

Qubi Lures Syrena Vert 25cm
New 2024!
A large swallow designed for vertical fishing. Mermaids have...
Prices from £ 8.00

SPRO Gutsbait SALT! Minnow 110 SR/ MR/ DR

SPRO Gutsbait SALT! Minnow 110 SR/ MR/ DR
New 2024!
These hardbaits are specially designed for the salty predato...
Prices from £ 11.30

SPRO Gutsbait SALT! Surfstick 110

SPRO Gutsbait SALT! Surfstick 110
New 2024!
If you’re into the saltwater predators, topwaters are essent...
Prices from £ 11.30

Keitech Swing Bait 2.8 inch

Keitech Swing Bait 2.8 inch
New 2024!
A faithful and complete reproduction of the swimbait masterp...
Prices from £ 5.00

Artificial fishing lures are the basic equipment for lure fishing , for every angler who catches predatory fish, from perch, through trout, pike, large catfish, and ending with various marine species.

Our extremely wide range of predator lures includes over 50 brands of spinning lures from around the world, from well-known and popular brands such as Rapala, Savage Gear or Westin, to many high-quality Japanese brands such as: Tiemco, IMA, Madotachi, Little Jack, Deps and many others. many others.

Types of artificial fishing lures

Artificial lures can be divided into two main groups: hard lures and soft baits.

Most of the lures are hard because they are made of various materials: wood (most often linden or balsa wood, which floats well), plastic, metal. Soft plastic lures are made of special soft mixtures of rubber or silicone, to which other ingredients such as salt or scent attractors are added.

Wobblers - fishing lures with a rudder. The shape, angle of inclination and length of this important element affect the diving depth of the lure. A short lip, which is also inclined more perpendicularly to the axis of the wobbler, will cause a shallow dive and work close to the surface of the water. Asp wobblers are a good example here.

On the other hand, the long lip of the crankbait and a small angle of inclination to the axis of the crankbait will cause the lure to dive deep, even 5-10 meters. Trolling wobblers often have such a rudder.

The so-called soft lures - extremely popular for catching species such as zander, perch, pike and trout in trout area fisheries. Of course, soft baits can be used to catch freshwater species and those found in the seas and oceans (Sea Fishing Soft Bait).

Structurally, these soft lures have various shapes, from those imitating fish, to those imitating various types of worms, larvae, crayfish or other organisms living in or near the water environment. Bait is one thing, but you also need to equip it with a hook or a jig head.

The offer also includes pre-rigged baits that are factory-connected with a load and a hook (Pre-Rigged Soft baits).

Spin tail are extremely popular spinning lures for catching perch and other predators. It is nothing more than a combination of a cranckbait body and a spinner tail (the same as in the spinner bait).

Lipless lures - similar to crankbaits, but without a lip. Thanks to this modification, these baits work in a different way, and in fact the angler must be more active and animate the lure with the movements of the rod. These are popular as pike fishing lures for the largest predators using the jerk method.

Lures made of metal are mainly spinners and spoons. Classic and timeless predator fishing lures that were used by our fathers and grandfathers. Seemingly simple, but very effective against many species of predators.

Sea fishing jigs are something for deep fishing in salt water. Also, if you are going to Norwegian fisheries, you must have something from this range in your lure box. You must not miss the Solvkroken brand.

Of course, that's not all, there are also other subcategories of predator lures. In our online fishing store you will find their very wide range of lures. We invite you!