Main menu
Choose from 63925 items on the online fishing shop!
Fishing lures and baits

Illex DOWZVIDO 90 SP

The DOWZVIDO 90 SP is designed to seek out deep posted bass,...
Prices from $22.72 VAT excluded

Delphin MAGO Spoon

Delphin MAGO Spoon
New 2024!
Delphin MAGO is a range of spoon lures designed for Trout Ar...
Prices from $2.92 VAT excluded

Delphin MAGO Spoon

Delphin MAGO Spoon
New 2024!
Delphin MAGO is a range of spoon lures designed for Trout Ar...
Prices from $2.92 VAT excluded

Gunki Drag Spin 130 S

Gunki Drag Spin 130 S
New 2024!
The DRAG SPIN is a slow sinking pencil bait that can be fish...
Prices from $10.84 VAT excluded

Illex Magic Crank 40 SR

Illex Magic Crank 40 SR
New 2024!
The MAGIC CRANK 40 SR is a small Shallow Runner crankbait, p...
Prices from $10.01 VAT excluded

Gunki GROUPER 180 S

Gunki GROUPER 180 S
New 2024!
GUNKI hybrid swimbait featuring an ABS hard body with a soft...
Prices from $17.93 VAT excluded

Gunki Megalon X-CAST 75 F

Gunki Megalon X-CAST 75 F
New 2024!
Based on the X-CAST MEGALON 75, this model has been tweaked...
Prices from $7.71 VAT excluded

Gunki DOGORA 85 F

Gunki DOGORA 85 F
New 2024!
The GUNKI DOGORA is a flat-flanked crankbait that works part...
Prices from $7.92 VAT excluded

Illex TN 38

The TN 38 is the tiny version of our famous lipless crankbai...
Prices from $21.05 VAT excluded

Westin Optic 360

The brass body construction of the Westin Optic 360° has an...
Prices from $5.42 VAT excluded

Wob-Art Frog

Wob-Art Frog
New 2024!
Prices from $6.98 VAT excluded

Mustad Mezashi Z-Tail Minnow

Mustad Mezashi Z-Tail Minnow
New 2024!
Prices from $5.32 VAT excluded

Mustad Mezashi Rock Lobster

Mustad Mezashi Rock Lobster
New 2024!
Prices from $5.84 VAT excluded

Mustad Mezashi Cross Curly Tail Minnow

Mustad Mezashi Cross Curly Tail Minnow
New 2024!
Prices from $5.32 VAT excluded

Shimano Yasei Trigger Twitch 120

Shimano Yasei Trigger Twitch 120
New 2024!
The Yasei Trigger Twitch is a twitch bait lure designed for...
Prices from $12.30 VAT excluded

Shimano Yasei Javelin Jerk

Shimano Yasei Javelin Jerk
New 2024!
The Yasei Javelin Jerk is an easy to fish Jerkbait that has...
Prices from $11.26 VAT excluded

FishTank Omega

Prices from $4.17 VAT excluded

FishTank Delta

Prices from $5.63 VAT excluded

Shimano Exsence Silent Ass 80

Shimano Exsence Silent Ass 80
New 2024!
Exsence Silent Assassin 80F FLASH BOOST is a floating, highl...
Prices from $16.26 VAT excluded

FishTank Charlie

Prices from $4.38 VAT excluded

Shimano Exsence Armajoint 190S

Shimano Exsence Armajoint 190S
New 2024!
A modern, swimbait-type hard lure, equipped with reinforced,...
Prices from $28.77 VAT excluded

Strike Pro The Flea

The Flea Hard Lures from Strike Pro in the form of a three-c...
Prices from $7.09 VAT excluded

Strike Pro Bold DR

Strike Pro Bold hard lure is another typical Strike Pro twit...
Prices from $13.34 VAT excluded

Strike Pro Beakster

Minnow type bait. Its main features are unique hydrodynamic...
Prices from $8.55 VAT excluded

Strike Pro Twitchy Minnow

Interesting position among trout lures. Strike Pro Twitchy M...
Prices from $7.30 VAT excluded

Strike Pro Alpha Minnow lures

Strike Pro manufactures these Minnow Style lures to target B...
Prices from $8.34 VAT excluded

Strike Pro Swing Pop

The latest surface popper lure from Strike Pro. Swing Pop lu...
Prices from $8.76 VAT excluded

FishTank Penalty Target

Penalty Target (PT) series contain three sizes of lures, eac...
Prices from $4.38 VAT excluded

FishTank Steel Target

The Steel Target (ST) series contains three sizes of lures,...
Prices from $4.59 VAT excluded

Illex Battle Minnow 80 SP

Illex Battle Minnow 80 SP
New 2024!
The suspending version of our BATTLE MINNOW 80 is a fantasti...
Prices from $10.84 VAT excluded

Illex Knockin Jaw 3/8

Illex Knockin Jaw 3/8
New 2024!
Anglers who know how good blade baits are will see immediate...
Prices from $12.09 VAT excluded

Rapala Scatter Rap CountDown lures

Rapala Scatter Rap CountDown lures
New 2024!
Baitfish skitter and scatter when they are pursued by predat...
Prices from $10.21 VAT excluded

FOX Rage Slick Fast Super Soft

FOX Rage Slick Fast Super Soft
New 2024!
Prices from $2.46 VAT excluded

Jenzi Trout Spoon 3D

Jenzi Trout Spoon 3D
New 2024!
Prices from $3.46 VAT excluded

FOX Rage Super Natural Replicant Carp 15 & 20cm

FOX Rage Super Natural Replicant Carp 15 & 20cm
New 2024!
New sizes of our hugely popular Replicant Carp series...
Prices from $12.82 VAT excluded

Berkley PowerBait Power Naiad

Berkley PowerBait Power Naiad
New 2024!
Water displacement, vibration and PowerBait flavour! The Nai...
Prices from $5.00 VAT excluded

Berkley PowerBait Power Naiad

Berkley PowerBait Power Naiad
New 2024!
Water displacement, vibration and PowerBait flavour! The Nai...
Prices from $5.00 VAT excluded

Berkley PowerBait Power Pupa

Berkley PowerBait Power Pupa
New 2024!
PowerBait formula Large surface area for optimized...
Prices from $5.00 VAT excluded

Berkley PowerBait Power Pupa

Berkley PowerBait Power Pupa
New 2024!
PowerBait formula Large surface area for optimized...
Prices from $5.00 VAT excluded

DAM Madcat Clonk Teasers The Original

DAM Madcat Clonk Teasers The Original
New 2024!
Prices from $11.47 VAT excluded

SPRO HD Zander Fireball

High quality Fireballs with an ultra sharp hook are hard to...
Prices from $3.75 VAT excluded

SPRO Ikiru Jerk 65FS

The fast sinking version of the Ikiru Micro Jerk 50 that all...
Prices from $9.28 VAT excluded

Artificial fishing lures are the basic equipment for lure fishing , for every angler who catches predatory fish, from perch, through trout, pike, large catfish, and ending with various marine species.

Our extremely wide range of predator lures includes over 50 brands of spinning lures from around the world, from well-known and popular brands such as Rapala, Savage Gear or Westin, to many high-quality Japanese brands such as: Tiemco, IMA, Madotachi, Little Jack, Deps and many others. many others.

Types of artificial fishing lures

Artificial lures can be divided into two main groups: hard lures and soft baits.

Most of the lures are hard because they are made of various materials: wood (most often linden or balsa wood, which floats well), plastic, metal. Soft plastic lures are made of special soft mixtures of rubber or silicone, to which other ingredients such as salt or scent attractors are added.

Wobblers - fishing lures with a rudder. The shape, angle of inclination and length of this important element affect the diving depth of the lure. A short lip, which is also inclined more perpendicularly to the axis of the wobbler, will cause a shallow dive and work close to the surface of the water. Asp wobblers are a good example here.

On the other hand, the long lip of the crankbait and a small angle of inclination to the axis of the crankbait will cause the lure to dive deep, even 5-10 meters. Trolling wobblers often have such a rudder.

The so-called soft lures - extremely popular for catching species such as zander, perch, pike and trout in trout area fisheries. Of course, soft baits can be used to catch freshwater species and those found in the seas and oceans (Sea Fishing Soft Bait).

Structurally, these soft lures have various shapes, from those imitating fish, to those imitating various types of worms, larvae, crayfish or other organisms living in or near the water environment. Bait is one thing, but you also need to equip it with a hook or a jig head.

The offer also includes pre-rigged baits that are factory-connected with a load and a hook (Pre-Rigged Soft baits).

Spin tail are extremely popular spinning lures for catching perch and other predators. It is nothing more than a combination of a cranckbait body and a spinner tail (the same as in the spinner bait).

Lipless lures - similar to crankbaits, but without a lip. Thanks to this modification, these baits work in a different way, and in fact the angler must be more active and animate the lure with the movements of the rod. These are popular as pike fishing lures for the largest predators using the jerk method.

Lures made of metal are mainly spinners and spoons. Classic and timeless predator fishing lures that were used by our fathers and grandfathers. Seemingly simple, but very effective against many species of predators.

Sea fishing jigs are something for deep fishing in salt water. Also, if you are going to Norwegian fisheries, you must have something from this range in your lure box. You must not miss the Solvkroken brand.

Of course, that's not all, there are also other subcategories of predator lures. In our online fishing store you will find their very wide range of lures. We invite you!