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Fishing lures and baits

Strike King Rage Ned Craw

The Rage Tail® series' unique and exclusive tail design is e...
Prices from $6.29 VAT excluded

Decoy VJ-78 Switch Bomb

The Decoy VJ-78 Switch Bomb is an offset hook connected to t...
Prices from $2.92 VAT excluded

Decoy VJ-30 Standard Head

Standard Head VJ-30 jig heads are fitted with heavy-duty Dec...
Prices from $2.70 VAT excluded

Decoy SV-70 Rocket Magic

The Decoy SV 70 is a small jig head with a cylindrical lead...
Prices from $2.70 VAT excluded

Decoy SV-58 Aji-Caro Head

The Decoy SV-58 Aji-Caro Head jig heads work well with small...
Prices from $2.92 VAT excluded

Decoy VJ-77 Plus Guard-S

This VJ-77 Plus Guard-S is a high quality Japanese lead jig...
Prices from $3.59 VAT excluded

Decoy SV-57 Rock Bomb

The Decoy SV57 Rock Bomb is a "football" shaped jig head wit...
Prices from $3.14 VAT excluded

Decoy VJ-76 Magic Head

The Decoy VJ-76 Magic Head jig heads are equipped with hooks...
Prices from $2.81 VAT excluded

Decoy SV-45H Slide Bomb Heavy

The Decoy SV-45H Slide Bomb Heavy is a jig head that can be...
Prices from $4.49 VAT excluded

Decoy SV-55 Aji Drive

The Decoy SV-55 Aji Drive jig heads are designed for light f...
Prices from $3.37 VAT excluded

Decoy SV-45 Slide Bomb

The Decoy VJ-71 Nail Bomb Jig Heads feature an offstet hook...
Prices from $2.92 VAT excluded

Decoy SV-34BT S.G. Head BT

The Decoy SV-34BT S.G Head BT jig heads are an innovation wh...
Prices from $6.96 VAT excluded

Decoy SV-51H Delta Magic Heavy

The Decoy SV-51H Delta Magic Heavy jig heads are suitable fo...
Prices from $2.70 VAT excluded

Decoy SV-52 Round Magic

Classic Decoy SV-52 Round Magic round jig heads with a sharp...
Prices from $2.92 VAT excluded

Decoy SV-51 Delta Magic

The Decoy SV-51 Delta Magic is a lead jig head with a specia...
Prices from $2.92 VAT excluded

Decoy VJ-31F Violence Jighead

The Decoy VJ-31F Violence Jighead jig heads have a universal...
Prices from $2.70 VAT excluded

Decoy SV-34 S.G.Head

The Decoy SV-34 S.G.Head jig heads are specially designed fo...
Prices from $3.59 VAT excluded

Decoy VJ-73 EGG Two-One

The Decoy VJ-73 EGG Two-One jig heads give the bait a unique...
Prices from $5.05 VAT excluded

Decoy VJ-70 Powerful Egg

Decoy VJ-70 Powerful Egg jig heads in a special "football" s...
Prices from $5.17 VAT excluded

Decoy SV-53 Bottom Drive

The Decoy SV-53 Bottom Drive jig heads are ideal for use wit...
Prices from $3.59 VAT excluded

Decoy SV-62 Salt Special Heavy

Universal SV-62 Salt Special Heavy jig heads for sea fishing...
Prices from $5.17 VAT excluded

Decoy SV-61 Salt Special

Universal SV-61 Salt Special jig heads intended mainly for s...
Prices from $5.05 VAT excluded

Decoy SV-32 Tank Head

The Decoy SV-32 Tank Head jig heads are specially designed f...
Prices from $3.14 VAT excluded

Decoy SV-30 Chinu Head

Decoy SV-30 Chinu Head jig heads are perfect for fishing wit...
Prices from $3.14 VAT excluded

Decoy SV-67 Bachi Head

The Decoy SV-67 Bachi Head jig heads have an elongated, stre...
Prices from $3.14 VAT excluded

Decoy VJ-74 Plus Magic

Prices from $2.92 VAT excluded

Decoy VJ-71 Nail Bomb

Prices from $3.03 VAT excluded

Decoy Violence Jighead SV-38

Prices from $2.58 VAT excluded

Decoy VJ-36 Decibo

Prices from $2.70 VAT excluded

Decoy OS-34G S.G.Head Madai

Prices from $4.83 VAT excluded

Decoy SV-37 Sabel Head

Prices from $7.30 VAT excluded

Zipbaits Hard Lures Speed Kid 56

ZipBaits Speed Kid 56 can make quick jerks, bounce vigorousl...
Prices from $19.54 VAT excluded

Zipbaits Lures Calibra Jr.

Ultimate lipless crank with high level castability and actio...
Prices from $16.62 VAT excluded

Zipbaits Lures Calibra

Zipbaits Calibra are universal vibrator lures that are well...
Prices from $16.39 VAT excluded

DAM Madcat Lures A-Static Paste Teasers

This A-Static clonk teaser has been specially designed for u...
Prices from $8.53 VAT excluded

Illex Mag Squad 115 F

This season we welcome back the MagSquad 115 but in a new fl...
Prices from $22.68 VAT excluded

Illex Hard Lures Mag Squad 160 SP

At the request of our TEAM ILLEX testers Seiji Kato and his...
Prices from $33.69 VAT excluded

SPRO Spinning Tail Lures ASP Speed Spinner UV

Long in form for a long cast and fast action. The ASP Speed...
Prices from $5.84 VAT excluded

SPRO Hard Lures Powercatcher Minnow 130

Large, 13cm floating wobbler for large predators! The lure i...
Prices from $6.29 VAT excluded

Zipbaits Hickory SR

The Zipbaits brand has listened to anglers' requests and has...
Prices from $13.48 VAT excluded

Zipbaits Lures Calibra Fine

Ultimate lipless crank with high level castability and actio...
Prices from $11.90 VAT excluded

Hunter Polska Hard Lures Lider 5

Hunter Lider 5 lures are designed for pike and zander fishin...
Prices from $7.41 VAT excluded

Artificial fishing lures are the basic equipment for lure fishing , for every angler who catches predatory fish, from perch, through trout, pike, large catfish, and ending with various marine species.

Our extremely wide range of predator lures includes over 50 brands of spinning lures from around the world, from well-known and popular brands such as Rapala, Savage Gear or Westin, to many high-quality Japanese brands such as: Tiemco, IMA, Madotachi, Little Jack, Deps and many others. many others.

Types of artificial fishing lures

Artificial lures can be divided into two main groups: hard lures and soft baits.

Most of the lures are hard because they are made of various materials: wood (most often linden or balsa wood, which floats well), plastic, metal. Soft plastic lures are made of special soft mixtures of rubber or silicone, to which other ingredients such as salt or scent attractors are added.

Wobblers - fishing lures with a rudder. The shape, angle of inclination and length of this important element affect the diving depth of the lure. A short lip, which is also inclined more perpendicularly to the axis of the wobbler, will cause a shallow dive and work close to the surface of the water. Asp wobblers are a good example here.

On the other hand, the long lip of the crankbait and a small angle of inclination to the axis of the crankbait will cause the lure to dive deep, even 5-10 meters. Trolling wobblers often have such a rudder.

The so-called soft lures - extremely popular for catching species such as zander, perch, pike and trout in trout area fisheries. Of course, soft baits can be used to catch freshwater species and those found in the seas and oceans (Sea Fishing Soft Bait).

Structurally, these soft lures have various shapes, from those imitating fish, to those imitating various types of worms, larvae, crayfish or other organisms living in or near the water environment. Bait is one thing, but you also need to equip it with a hook or a jig head.

The offer also includes pre-rigged baits that are factory-connected with a load and a hook (Pre-Rigged Soft baits).

Spin tail are extremely popular spinning lures for catching perch and other predators. It is nothing more than a combination of a cranckbait body and a spinner tail (the same as in the spinner bait).

Lipless lures - similar to crankbaits, but without a lip. Thanks to this modification, these baits work in a different way, and in fact the angler must be more active and animate the lure with the movements of the rod. These are popular as pike fishing lures for the largest predators using the jerk method.

Lures made of metal are mainly spinners and spoons. Classic and timeless predator fishing lures that were used by our fathers and grandfathers. Seemingly simple, but very effective against many species of predators.

Sea fishing jigs are something for deep fishing in salt water. Also, if you are going to Norwegian fisheries, you must have something from this range in your lure box. You must not miss the Solvkroken brand.

Of course, that's not all, there are also other subcategories of predator lures. In our online fishing store you will find their very wide range of lures. We invite you!